In the latest episode of "Thinking Outside the Bud," we had the pleasure of having our very own Filip Luneski, Vice President and Head of Marketing at Lucid Green, sit down with host Bruce Eckfeldt. This engaging conversation delved into the complexities of the cannabis industry, tackling everything from the varied regulations across states to the nuances of building brands and engaging consumers.

At Lucid Green, we witness the incredible evolution of the cannabis industry firsthand. What was once stigmatized is now a thriving, diverse market. This growth fuels innovation in marketing, store design, and customer experience.

In a recent conversation on Retail Remix, our Head of Marketing, Filip Luneski, shared insights:

In the article, Filip Luneski, VP of Marketing for Lucid Green, highlights the intricate challenges faced by hemp and cannabis brands due to evolving state laws. With regulations constantly changing, brands like Cann and The High Confectionary are navigating compliance hurdles, adjusting SKUs, and altering product formulas to meet shifting legal requirements. Despite the complexities, these companies must remain adaptable and vigilant to ensure alignment with state laws while maintaining market presence.

Our CEO Larry Levy, delivered a speech at the NewYorkStateSenateJointHearing.

He highlighted many important points, but he ended the speech with a powerful statement: "Our goal remains to allow consumers to conveniently purchase safe cannabis products at an affordable price".

Our CEO shares his thoughts on the NYS state of the cannabis business.

Presenting: Mind Your Marketing, the podcast episode with Jordan Scheltgen and Filip Luneski.

This is how Filip Luneski, our VP of Marketing at Lucid Green, sees the hurdles that the cannabis industry is going over. Filip brings experience from alcohol companies on a global scale, and takes that experience forward into his role with Lucid Green.

As more states continue to legalize marijuana, both medicinally or recreationally, new products and different forms of consumption are making their debut. While this can certainly be new and exciting, in order to properly understand cannabis and its benefits, it’s better to start with the basics: the flower.

So what does the future hold for Cannabis?

Filip Luneski, our Vice President of Marketing, wrote a column for Ethos that delves into this topic. With his extensive experience in the CPG industry, he shares valuable insights and a vision for what's to come.

Our own Paul Botto had an interview with the Cannabis Business Executive in which he went in-depth about the potential that LucidID has in transforming not only the cannabis industry but other markets as well.

Grassroots Marketing speaks with Paul Botto, our Co-founder and President about Lucid Green and our Intelligent QR Code Platform Expansion. Previous roles Paul held include former Head of Analytics Sales and Consulting at Google, GM of Visible Measures Analytics, and Founding Member of Conduce supply chain data platform working with companies like DHL, Cisco, and PwC.

Our co-founder and president, Paul Botto, was featured on the Here Weed Go! podcast where he masterfully explained why LucidID is the improvement the cannabis industry needs. This engaging conversation starts with the story of how the idea for Lucid Green came to be after Botto and his business partner at that time, Larry Levy, got together and realized they were working on different ends of the same problem and eventually got into applications for Lucid Green's technology outside of the cannabis industry.

Our co-founder and president, Paul Botto, was featured on the Benzinga Cannabis Insider podcast! During the engaging conversation, Paul discussed how Lucid Green's groundbreaking technology is reshaping the cannabis industry and empowering businesses to achieve unprecedented efficiency. Don't miss this enlightening episode as Paul shares insights into our mission to revolutionize the way we work!

Paul Botto, formally of Google Analytics and co-founder of Lucid Green talks to the Karma Koala podcast about our data solutions and smart QR code tech for cannabis brands and consumers and how that ties into rules, regs, compliance and all the good stuff we need to create a reliable chain of information for buyers and sellers of regulated cannabis products in legalized states throughout the US.

We are thrilled to share that our CEO, Larry Levy, recently participated in the renowned Cannabis Legalization News podcast. During this engaging conversation, Larry shed light on Lucid Greens' groundbreaking technology, its immense benefits for users, and its transformative impact on the cannabis supply chain.

The road to success is not an easy one and rarely do we complete the journey alone. Entrepreneurship is filled with big wins and tough challenges and throughout Paul Botto’s career in tech, he’s had plenty of both.

Inconsistent testing and potency inflation paired with rampant counterfeiting drive the overall misunderstanding of cannabis product potency and perpetuate the stigma that the cannabis industry isn’t legitimate.

In this episode of Supply Chain Innovators, our superstar - Jacob Haworth, Senior Vice President of Operations. Explore the impact of Lucid Green's supply chain solutions and brand marketing strategies on the cannabis industry, and how their approach is changing the game for companies navigating this complex space. Let's dive in and learn more about the intersection of supply chain management and cannabis with Jacob Haworth on the podcast.

Unlocking the power of technology in the cannabis industry.

In this enlightening interview made possible by Clarissa from Ganjly, Paul Botto, co-founder and CEO of Lucid Green, shares his insights on the role of technology in legitimizing the cannabis industry, building consumer trust, and ensuring regulatory compliance, education, and safety. Watch now for even more useful insights.

We discuss the Full Digitization of Certificates of Analysis (COAs) in the Cannabis Supply Chain with Larry Levy, the CEO of Lucid Green

The company’s intelligent UPC aims to reduce cost and increase transparency in all parts of the supply chain, from growers to brands to retailers to consumers.

Don’t miss the CEO of Lucid Green, Larry Levy, on Thinking Outside the Bud’s latest podcast talk about the importance of operational excellence to help cannabis companies and how technology and data can be used to help customers navigate products better, especially in a growing industry.